Is this the right approach to video email marketing? Recently, I’ve become more curious about the video email marketing landscape. I know there are services out there that offer video email marketing but why am I not receiving email with video? I’m subscribed to about 100 different email newsletters from various retailers and thought leaders. [...]
View PostWhy Today’s Social Networks Will Not Kill Email
If today’s social networks won’t kill email, what will? How many times have you heard someone say social networks will eventually replace email as a communications tool and marketing channel? When I hear this I think to myself, “How in the world will email be replaced by Facebook, Twitter or Google+? It’s not realistic!” Until [...]
View Post email, socialLinkedIn is Killing “Answers”
LinkedIn Points Users to Groups, Polls and Influencers for Answers On the heels of the removal of LinkedIn 3rd party applications like SlideShare, WordPress, BlogLink, TripIt and others, LinkedIn, a professional social network with over 200 million users worldwide, is retiring their “Answers” product on January 31, 2013. Answers has been a staple of LinkedIn [...]
View Post LinkedIn5 iOS and Android Apps for Small Businesses and StartUps
There are a ton of great iOS and Android apps that work great for small businesses and startups. I picked these five because they are available on both smartphone and tablet platforms and they are very useful for any one running a small business or startup. Square – Accept Credit Cards on your iPhone or [...]
View PostConnect Your Customers with LinkedIn – A B2B Strategy
Are you the kind of company that lets your customers to talk with other customers or do is it the kind that keeps customers in the dark so they don’t know who you do business with? If your answer is the latter, consider making a change and overcome your fears of allowing them to talk. [...]
View Post3 Things to do Before You Start Email Marketing for Business
Email marketing is one of the most effective and inexpensive digital marketing techniques available to businesses today. It has one of the highest returns on investment (ROI) in the marketing arsenal. According to the Direct Marketing Association in 2010, email marketing returned and average of $42 for every dollar spent. (Keep in mind that this is an [...]
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